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3580 0733
SINCE 2024

An elderly care home referral platform built around six-dimension structured scoring. Elder Care Advisors follow up personally, free throughout.

SWD Open DataPDPO Compliant

Services

  • Home rankings
  • Free matching
  • Home assessment
  • Articles

Knowledge

  • Knowledge Base
  • Articles
  • Care voucher guide
  • Methodology

Contact

  • 3580 0733
  • WhatsApp consultation
  • hello@elderlyhome.hk
  • Room 1302, 15 Austin Road, Kowloon
© 2026 Hong Kong Elderly Care Technology Co., Limited · BR 80420414-000Privacy PolicyTerms of ServiceCookie Policy
PRIVACY POLICY

Privacy Policy

Last updated: 14 June 2026

1. Data User Identity

For the purposes of the Personal Data (Privacy) Ordinance (Cap. 486) of Hong Kong, the data user is Hong Kong Elderly Care Technology Co., Limited (operating the 安頤家 platform), Business Registration No. 80420414-000, with correspondence address at Room 1302, 15 Austin Road, Kowloon, Hong Kong. You may contact us at hello@elderlyhome.hk or 3580 0733.

2. Personal Data Collected

We may collect information you provide through our matching wizard, enquiry forms, calls, messages, or other communications. This may include your name, phone number, email address, care needs, care preferences, preferred district, budget range, timing, and notes about the person who may need residential care. We may also collect technical and usage data such as device information, browser type, pages visited, referring pages, approximate interaction timestamps, and cookie or analytics identifiers.

3. Purposes of Collection and Use

We collect and use personal data to respond to enquiries, understand care requirements, shortlist potentially suitable elderly homes, arrange referrals or follow-up conversations, operate and improve the website, maintain service records, prevent misuse, comply with legal or regulatory obligations, and handle questions, complaints, or requests about personal data.

4. Disclosure and Transfer to Third Parties

Where you ask us to help with matching or referral, we may pass relevant lead details to elderly-home operators, care-home groups, or their authorised staff so they can assess availability, suitability, pricing, viewing arrangements, or admission steps. We may also share data with service providers who support hosting, analytics, communications, customer support, security, professional advice, or legal compliance. We do not sell personal data.

5. Direct Marketing

We will only use your personal data for direct marketing if we have obtained your explicit opt-in consent as required by the PDPO. Direct marketing may include updates about elderly-care services, referral support, or related information from Elderly Home. You may opt out at any time by contacting hello@elderlyhome.hk or following the unsubscribe instructions in our messages.

6. Data Retention and Security

We keep personal data only for as long as reasonably necessary for the purposes set out in this policy, including follow-up, service records, dispute handling, legal compliance, and business administration. We use reasonable administrative, technical, and organisational safeguards to protect personal data against unauthorised or accidental access, processing, erasure, loss, or use, while recognising that no online system can be guaranteed completely secure.

7. Data Subject Rights

Under Data Protection Principle 6 and other applicable PDPO provisions, you may request access to personal data we hold about you and ask us to correct inaccurate personal data. To exercise these rights, contact hello@elderlyhome.hk with enough information for us to verify the request and locate the relevant records. We may charge a fee permitted by law for data access requests.

8. Cookies

We use cookies and similar technologies to operate the site, remember preferences, understand usage, and improve our services. More details will be set out in our Cookie Policy.

9. Complaints

If you have a privacy complaint, contact us first at hello@elderlyhome.hk so we can review and respond. You may also contact the PCPD, the Privacy Commissioner for Personal Data in Hong Kong, at 12/F, 248 Queen's Road East, Wan Chai, Hong Kong.